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Meeting the Masks of The Euro Institute!

Part 1: Advanced Peptide Hydration Mask

Facial masks appear to be very popular right now. Whether it's a sheet mask, a cream mask, or an overnight mask, the process of masking has seen a resurgence in the beauty world. However, while they have definitely received more recognition lately, face masks are nothing new. Ubtan masks in Hindu culture are considered to be the first cosmetic product ever used in the world (dating back about 5,000 years).

Cleopatra was said to use a mask made from mud harvested from the fertile Nile. Ground pearl and ginger has been documented as a face mask used by Yang Guifei from the Tang dynasty in ancient China.

No matter what culture or time period, masks always have a strong presence in the beauty world.

Masks are meant to treat specific issues at a concentrated level. They each have a job to perform and to help the skin. Usually consisting of higher levels of performance ingredients, masks address specific challenges directly.

Masking works as a booster to any skincare regime and helps make obtaining skincare goals easier. Choosing the right mask helps change the path your skin is on and lead you to a healthier, more vibrant appearance. So how do you go about choosing which one works for you and your skin condition?

In the first of a 5 part series, we will explore the masks offered at the Euro and explain how their ingredients work in conunction with your home care products to help target issues and treat the skin.

It is easy to get into a little slump with a workout routine. Whether you want to make more time for walking every day or you are gearing up for a marathon, it helps to get a jump start with a trainer. The same can be said of your skincare routine. Adding in the right kind of mask is the perfect trainer to get your skin in shape. Our Advanced Peptide Hydration Mask works to retrain your skin back to health by providing hydration and moisture to tired, dehydrated skin.

Hyaluronic Acid

Hyaluronic acid is one of those miracle ingredients we see present in many different skincare product lines. Produced in the dermal layers of the skin, its main function in the body is to bind water and help lubricate our joints and muscles. This water-loving carbohydrate is a great topical product because it pulls water from the environment and allows moisture to be drawn directly into the skin.

The peptide mask has a gel-like consistency and is great for summer. It helps improve the appearance of fine lines by swelling the cells around them with hyaluronic acid, but also improves the overall texture and tone of the skin. It also contains peptides and amino acids to tighten and smooth the skin. You may have heard the word before - but what exactly is a peptide?


Peptides are beginning building blocks for proteins in the human body. They link together to form chains that provide cell strength and production. The most common of these is collagen. As we age, we lose collagen in our bodies. The signs of this show up directly on our face in the form of small dehydration lines around the eyes, forehead and mouth as well as a loss of volume in the cheek and chin area. Collagen on its own is a larger molecule and can be difficult to penetrate into the skin layers. However, when we break collagen down into the peptides it allows for easier absorbency.


The Advanced Peptide Hydration Mask can be used twice a week for needed collagen and moisture boost. It is perfect for all skin types but is particularly helpful for mature and dehydrated skin conditions. Have you been curious about collagen and the effect it has when applied topically? Have you used this particular mask and enjoyed it? Let us know what you think!

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